Discovering the beverage, pulque, in US, Salvador Castillo and his son, Christopher Castillo, are the founders of Don Salvatore LLC, a spirit distribution company in Northern California. Manufacturing Tequila The Queen, Grand Bay, Fortune 8 and King of Kings.
While visiting Latino Supermarkets, they were approached by people asking about pulque. Despite knowing what pulque was, they had thought it had a bad connotation or reputation. However, they immediately saw the potential size of the market in USA for this product, due to its popularity in Mexico for the middle and lower class. Luckily, people have begun to realize the important properties, now being recognized as a good product. They found out that people from all over Europe tried importing it, but as it is a living product, to which it produces gasses, leading to a potential explosion in the bottle. The one solution to combat this was to pasteurize it, fortunately working. As it is a probiotic drink, the properties help rebuild the intestinal flora within you.
Then, then Father and Son studied the Pulque discovering all his benefits compare to any other low alcoholic drinks, and they ware amazed by the facts, properties and benefits of it. When they found out that it takes the maguey 12 years to mature, then produce the wine, it was quickly realized that pulque was the best drink in all the world. Therefore, it is called the drink of God’s. Salvador and Chris believe that the right name of this pulque is ‘Pulque Agave Wine’ for the following reason. When the maguey is ready, they remove the heart of the fruit, and let it over night, in order to produce honey water, but at the moment to transfer the sap from the maguey to a container begins the process of fermentation. They considered it a miracle. Pulque does not required distillery or a fermentation plan to create an alcoholic drink, it does so by itself.
Once they discovered the properties of this wine, the idea of introducing it to the U.S quickly came to mind.
Thus, they created the Pulque Agave Wine Brands, The Queen ( La Reina) and King of Kings.
They start creating the brands, designing labels, logos, slogans, registrations, marketing materials, and marketing strategies to introduce this incredible drink to the world. So far this Pulque Agave Wine is sold in over 400 locations in Northern California, and is expanding day by day,
This product is not cheap to make it, do to the fact that it takes 12 years to make it. People do not understand it. We need to create marketing campaigns to introduce this drink to the world, This is our quest.
To tell the world about Pulque Agave Wine, the alternative and healthy drink to replace beer and wine. It is 100% natural, 5.5% Alc. Vol. , Probiotic, and many more benefits. Don Salvatore vision’s is to distribute it primarily is USA and then Europe. At the same time, we will be helping millions of Farmers, who harvest maguey to produce this magnificent drink, so we can bring to world to all those who love 100% natural healthy products, as the way of live.
By the year, 2022 Pulque agave wine will be sold in the most populated Estates here is USA. And by 2023 we will be in Europe.
Coco Pina
Natural
Why it is the nest drink in the world?
Natural
Natural
CONSIDER AS THE BEST DRINL BY THE ACADEMY OF TEQUILA, MEZCAL AND PULQUE.
By the year, 2022 Pulque agave wine will be sold in the most populated Estates here is USA. And by 2023 we will be in Europe.
